Helping Your Customers Take Shape
Educate prospective clients on CLEAResult’s approach to the customer experience journey and behavioral marketing
To make a complex story engaging and easy to digest, we wrote and illustrated a narrative using simple geometric shapes to represent the diverse customer segments that kick off CLEAResult’s data-fueled approach to creating individual connections with customers. This interpersonal connection is the first step on the path to motivating behavioral change, as we illustrate with this engaging demonstration of a customer journey down a road paved with best practices, behavioral science and plenty of data.
- Performed at and for CLEAResult
- Creative direction
- Marketing strategy